China electronic shelf labels frees hands of supermarket employees
Time：2020.01.15 Author：sertag
Discount promotion is an important way to attract customers in supermarkets. Some supermarkets have various discount activities whether it is on holidays, weekends or weekdays. Currently the most widely used in supermarkets is the traditional paper price tag, which is used for the price of goods. For large supermarkets that use paper price tags, a discount promotion event means a large-scale price change, and changing the price tags of products is a tedious and time-consuming task.
It takes at least 2 minutes to manually modify a paper price tag. Whenever a supermarket is discounted, it is always the time when the supermarket employees are busiest. Labeling, labeling, and busyness require a lot of time and energy to complete the preparation of a promotion . If the price tag is wrong or the label is lost, it will also cause customer complaints, affect goodwill or bring administrative penalties. Traditional paper price tags have been unable to meet the needs of supermarket dynamic pricing promotions.
Market demand has driven technological progress, and electronic price tags that can replace traditional paper price tags have appeared. The electronic price tag is connected to the mall database through a wired or wireless network, and the latest product prices are displayed on the display screen of the electronic shelf label.
The China electronic shelf labels manufacturer realizes remote one-click price change through the management background. Before the discount promotion, supermarket employees only need to change the discount price of each product on the management platform. The Sertag electronic price tag on the shelf will automatically refresh and display the new Price, no need to manually change the price one by one on the shelf, real-time promotion. The electronic price tag can not only complete the product price change work quickly, accurately, flexibly, and efficiently, but also the built-in data verification function can prevent price errors or omissions and improve customer satisfaction.
The electronic price tag successfully incorporated the shelf into the computer program, eliminating the situation of manually replacing the price tag, and achieving the price consistency between the cash register and the shelf. The electronic price tag can adjust the price according to the actual situation of the product and consumption dynamics. It can give full play to the pulling effect of commodity prices on consumption, which not only frees up the hands of supermarket employees, improves the work efficiency of employees in the store (such as price changes, picking, etc.), which is beneficial to merchants Reduce operating costs, improve operating efficiency, and allow consumers to get a new shopping experience.
In the future, as the cost of labor, paper, and ink rises year by year, paper price tags may face obsolescence, and electronic price tags will become standard products in supermarkets.